Our mission

Chocolates, we take it personally.

We create moments of pure indulgence for anyone to share & enjoy.
What’s more, our chocolates are crafted with an eye towards sustainable growth, using responsibly sourced ingredients & efficient production methods to reduce waste.
Indulgence with a clear conscience: the ultimate luxury.

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Vision

Innovation is our oxygen

Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.

Our customers are top of mind

Helping our partners succeed has us scaling new heights and seeking out new frontiers. We take it personally! Our dedicated chocolate lab and extensive network of local and regional agents are ready to provide you with tailor-made solutions that get you where you need to be right now.

People are the heart of our success

We care for each other, our community & our customers by creating a positive work environment and seeking sustainable solutions, with best practices that align with international benchmarks such as Fairtrade and Rainforest Alliance. Together, we join hands to create the chocolates of a better future.

Our key values

Every company has the ambition to keep on growing successfully, so does Gudrun. We’ve developed our own internal programme – Gudrun’s Recipe for Success (GRS) – that we’ve implemented across the different departments. The 5 basic ingredients are key to act and perform better every day!

Hover over the icons above to read Gudrun’s recipe for success

Touch the icons above to read Gudrun’s recipe for success

Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.
Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.
Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.
Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.
Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.

Innovation is
our oxygen

Finding original solutions is the air we live and breathe, whether we’re developing exciting new products, creating eco-friendly packaging or streamlining logistics to bring you 100% pure Belgian chocolates safely and sustainably.

Our customers are
top of mind

Helping our partners succeed has us scaling new heights and seeking out new frontiers. We take it personally! Our dedicated chocolate lab and extensive network of local and regional agents are ready to provide you with tailor-made solutions that get you where you need to be right now.

People are the heart
of our success

We care for each other, our community & our customers by creating a positive work environment and seeking sustainable solutions, with best practices that align with international benchmarks such as Fairtrade and Rainforest Alliance. Together, we join hands to create the chocolates of a better future.

Indulgence with a clear conscience the ultimate luxury.

Belgian chocolate group Gudrun wins silver at leading trade fair ISM Cologne with cacaofruit bites